Sol generation partners with 254 to launch clothing brand
Sol Generation record label has announced a partnership with Kenyan clothing brand Home 254 to bring streetwear merchandise to their fan base. In a press conference on Thursday morning, Sol Generation made public that two of its signees, Nviiri and Bensoul, both have individual merchandise ready for pre-order through the Home 254 channels, following demand from their fans and stakeholders. “Under creative arts, fashion is a very critical element for […]